Weston Davis

What I’m Doing Now

Updated: 8/24/2025 (Based in Oakland, CA)

Here’s what I’m up to now.

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Current Clients

  • Gold Bar Spirits Company – a producer of award-winning American whiskey and gin, with a tasting room on Treasure Island, California.
    • With them since: Nov 2023

I serve as Marketing Lead at Gold Bar Spirits, where I support our team in driving brand growth across digital and experiential channels.

My work spans:

  • Leading off-site activations at concerts, festivals, and trade events
  • Managing event marketing programs from planning to execution
  • Supporting SEO, digital marketing campaigns, and paid ads with our agency partners
  • Continuing to instruct cocktail classes a few times a week, blending education, hospitality, and brand advocacy

For a deeper look at my work with Gold Bar, check out:

(Year 1 Case Study) & (Cocktail Class Case Study)

Weston and Gold Bar broke the Guinness World Record for most cocktails stirred at once. 991 people on 5/17/2025.
Gold Bar and Weston broke the Guinness World Record for most cocktails stirred at once. 881 people stirring simultaneously on 5/17/2025.

Availablity

I am currently working full-time at Gold Bar Spirits as Marketing Lead.

My long-run trajectory is toward an Assistant Brand Manager role in the beverage industry, where I can continue developing strategy, experiential marketing, and brand growth on a larger scale.

For now, my focus is on Gold Bar, while steadily building the skills and insights to make that leap in the future.

Want to work with me?

Want to schedule a call?

Personal Projects

  • Writing about the Alcoholic Beverage Industry on my Website and LinkedIn 🍹

In June 2025, I’ve begun actively building a dedicated beverage blog on my website, starting with deep dives into experiential beverage marketing. A space where my bartending and brand experience overlap.

Alongside that, I’m sharing short segments and insights from my research on LinkedIn to build engagement and refine my thinking in public.

My long-term goal is to develop a comprehensive industry report on the alcoholic beverage space. I’m starting by focusing on areas of strength, with plans to explore event marketing, consumer trends, and brand strategy over the coming months.

  • Building the website Path of Martial Arts 🥋

In 2024, I created Path of Martial Arts (POMA), an informative martial arts website, to build my skills in web design, SEO, copywriting, and affiliate marketing.

By the end of the year, I realized that while I enjoy aspects of martial arts, I don’t have the passion to fully commit to this niche and take the website to its highest potential.

As a result, POMA is winding down, but it has been a great learning experience and a solid example of my work.